About GROVEN

Our Story, Experience & Approach

GROVEN is an F&B growth and business consultancy in Saudi Arabia. This page is about who we are: where the experience comes from, how the team works, and the approach we bring to restaurant and café brands after 13+ years in the sector.

What we do

We combine strategy, operations, marketing, technology, data and commercial growth in one system, instead of leaving a brand to coordinate separate suppliers.

How we work

We step into the details of our partners' day before setting any strategy. We read the data, understand the challenge, and turn it into decisions the team can execute.

The GROVEN methodology: 2·4·4

4 pillars of analysis: data and analytics, customer experience, operational performance, market and competitors
4 solution tracks: marketing, technology, operations, growth
2 objectives: measurable growth and a better customer experience

Our experience

13+ years in restaurant and café operations, growth and digital marketing
200M+ in sales value managed across digital platforms and delivery apps
10M+ orders and customer experiences analysed and optimised
50+ marketing, operational and growth initiatives delivered

Leadership

Ahmed Kanaan, Chief Executive Officer — GROVEN.

Where we operate

GROVEN is based in Riyadh and works with restaurant, café and F&B operators across Saudi Arabia.

Related services

Restaurant Growth & Business Development Consulting Restaurant Operations Consulting Restaurant & Café Marketing

Keep reading

F&B consulting servicesNine capabilities that work as one system. Most brands start with one track and add others once the first results are visible.Industries we serveWe work inside food and beverage only. The depth comes from staying in one sector rather than covering every industry.Results from our own workSelected outcomes from engagements with restaurant and café brands. Client names are withheld where the work is under agreement.

Book a consultation

Tell us about the brand and we will tell you where we would start.